VIDEO: Formative Evaluation for Exhibition Development

In this talk, Cathy Sigmond explores how formative evaluation supports the process of creating audience-centered exhibitions. Cathy covers the ins and outs of formative evaluation for exhibition development, from core principles to strategies for doing formative evaluation in all types of museums.  


This talk was originally presented remotely at the 9th International Conference of The Observatory of Audiences in Catalonia, which was hosted at the Museu d'Art Contemporani de Barcelona.

For English, select “7968-eng.mp4”

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How the Myth of Museum Neutrality Shapes Museum and Evaluation Practice