Explore how we help museums
put people at the heart of their missions
Testing New Ways to Experience Art with the Dallas Museum of Art
Museums teach visitors early on: don't touch. So what happens when a museum builds a space that asks them to? Building on earlier visitor research, the Dallas Museum of Art (DMA) designed Artports, seating areas in the galleries with hands-on games and puzzles, iPads with artwork stories, books, and phone chargers. Before scaling them up across the museum, DMA wanted to know how visitors were using them, and how to make them better.
Bringing Hidden Stories into Focus with the Smithsonian Asian Pacific American Center
The Smithsonian Asian Pacific American Center (APAC) doesn't have a museum of its own — so when its newest exhibition opened at the Smithsonian National Museum of American History, they had a question: who's actually showing up, and how are they experiencing it?